Building Intelligent Systems
from First Principles

We're reimagining artificial intelligence by learning from nature's blueprints and creating systems that evolve, adapt, and think like living intelligence.

Abstract geometric visualization representing First Cognition's approach to building intelligent systems from first principles

About First Cognition,

We're building AI that mirrors natural intelligence - capable of evolving, adapting, gaining insight, and developing behaviors that become effortless over time. By following nature's patterns, our systems become more efficient, intuitive, and powerful.

Our Approach,
From First Principles

Visual representation of building from foundations - geometric shapes forming a solid base structure

Start from the foundations

We begin by stripping away assumptions - rethinking intelligence from first principles instead of layering complexity onto old systems.

Abstract visualization of knowledge representation - interconnected nodes and data structures

Redefine knowledge
representation

Our focus is on how information is captured, structured, and made accessible - the essence of how intelligence understands and evolves.

Visual representation of evolving decentralized systems - dynamic network patterns and organic growth structures

Build evolving,
decentralized models

We're developing systems that are self-organizing and naturally adaptive - designed to power the next generation of artificial intelligence.

Meet Amorfs Studio

Amorfs Data Studio - our first product redefines how information powers AI.

Amorfs is a knowledge model that stores information at the concept level - unconstrained by language barriers, fully mutable, and inherently aware of confidence, importance, and time.

It's the foundation for a decentralized, peer-to-peer universal data-sharing ecosystem.

Register for Beta

You will receive launch updates and an invitation for early access and beta testing.
Screenshot of Amorfs Data Studio interface showing the knowledge modeling and data visualization platform

This preview represents our product vision and may differ from the final implementation.

Who We Are

A New Kind of Technology Company

Founded in 2025, First Cognition is a privately-funded startup with headquarters in Sydney, Australia, and a development hub in Ho Chi Minh City, Vietnam.

We're technologists, designers, and builders united by a singular mission: to create artificial intelligence that mirrors the elegance and efficiency of natural intelligence.

Vision Statement

The Future We're Building

We envision a world where artificial systems don't just process information—they understand it. Where data flows seamlessly across boundaries, languages, and contexts. Where intelligence emerges not from brute-force computation, but from elegant, nature-inspired design.

This is the future we're building, one first principle at a time.

Pete Chapman

Digital knowledge is the foundation for synthetic machine intelligence. Our semantic tools break down application siloes and put information at the heart of the intelligence ecosystem."

Pete Chapman

Founder and CEO